13. Is your Services and Programs page free of technical jargon only understood by others in your profession? Don't use the language you learned when gaining your technical skills. If you need to explain a word or concept, it is probably too complicated for this web page. If the terminology concept or verbiage is only understood by your professional peers, don't use it.
Now this is where the problem comes in. How can you prepare your sales people to perform, for example, appointment setting work on business prospects that are highly technical in their knowledge? Remember, you need people who can represent your company well in the Information Technology market. One way to make your job really difficult to do is to use your sales skills on people who are not keen on your pitch. Key decision makers in need of Managed I.T support uttah want to hear specific solutions to their problems, not just some generalized idea about how your business can help them grow. But really, what kind of marketer will you need, a technical one or a sales-oriented one? Why not have both?
Hands-on tech support I.T service is expensive to provide long term. Hint: Dell, HP and eMachine are investing millions in low-cost "over the phone" help desk support. They are not hiring as many "boots on the ground" technicians as before. This means that when you do get a problem that requires a little hands-on work, you go on a long waiting list.
Most small businesses can really be served by a technical generalist. This is someone who knows a lot about a lot. This is someone who can help your network if suddenly it comes down. This person should also be able to troubleshoot computer and server problems. But really, it all comes down to what types of problems you will encounter. For small business, this mostly involves computer problems resulting from viruses, malware, etc. Most users are their worst own enemy and will end up trashing their own systems. You may have the occasional network issue. Software application support may or may not be something you need to consider. The moral of the story here is to assess your potential Managed I.T support uttah needs. This will go a long way to choosing a great match on technical support.
Why does the current state of tech support so often leave something to be desired? Answering this question won't really change anything, but it might make you feel slightly better if you understand the dynamic involved. The one-word answer is: Money.
Oh, wait - I forgot one more question. It's very critical. Here it is: ask your host - and carefully repeat this after me verbatim - "Will you feed my ice cream in bed every night and then give me a..." woops, nevermind, wrong subject.